Marketing Emails

LinkedIn Posts and Marketing Emails are reflections of each other with platform specific differences.

Email Campaigns: https://drive.google.com/drive/u/3/folders/1AK7BVpcIgZcC0ej3f_zD1U8HFcKP3c0h

Naming Convention

Type: Date: Email # : Description

PM Module: Nov25 Email5 Description

Subject

[type] Subject name (emoji)

example

[proven process] The Ghost Emoji 👻

Styles

  • HL: Georgia size 25 – Scaletime Blue (Bright Blue: #0093CF)
  • Copy: Verdana – 17 Black
  • Copy Leading is 135%
  • Orange is #F58025
  • PS and PPS are up-to-date (check Library for must up-to-date copy)

Sections

  1. Pro Tip
  2. Link to Freebie
  3. Buttons: Scaletime Orange, Type Lucida
  4. Signoff – in black – “Revolutionizing Freedom”
  5. Line-height = 135%
  6. Juliana signature image
  7. PS and PPS

Example: